In this episode we chat to a conversion optimisation expert, Ryan Webb, about his work in making websites more commercially effective. With more than 20 years of experience, Ryan is a recognised expert in this field and has worked with a wide range of clients.
Ryan shares his 4-point plan for reviewing and improving websites, as well as explaining his decision to become a B Corp and to generally consider the impact of his work from an ethical perspective.
As always, Hanne and I also discuss some of the latest research in this area of digital behaviour.
You can reach Ryan via his website https://ryan-webb.co.uk/.
Please also share and subscribe to the podcast, and let us know your feedback at tom.bowden-green@uwe.ac.uk and hanne.knight@plymouth.ac.uk
In this episode we chat to a conversion optimisation expert, Ryan Webb, about his work in making websites more commercially effective. With more than 20 years of experience, Ryan is a recognised expert in this field and has worked with a wide range of clients.
Ryan shares his 4-point plan for reviewing and improving websites, as well as explaining his decision to become a B Corp and to generally consider the impact of his work from an ethical perspective.
As always, Hanne and I also discuss some of the latest research in this area of digital behaviour.
You can reach Ryan via his website https://ryan-webb.co.uk/.
Please also share and subscribe to the podcast, and let us know your feedback at tom.bowden-green@uwe.ac.uk and hanne.knight@plymouth.ac.uk